Professional Development

Digital Healthcare Education

Innovations through the digital transformation of healthcare

Healthcare Internet Conference (HCIC)

The premier conference for healthcare leaders who are responsible for their organization’s public-facing websites, intranets, portals, social channels, mobile strategy and CRM strategies.

Healthcare Internet Conference (HCIC): Will be held October 23-25, 2017 at the JW Marriott in Austin, Texas. Learn more:

  • Find out more about the conference at
  • Registration is open and available online.
  • The Call for Speakers is closed for this year. If you are interested in being a speaker for 2018, please mark your calendar to be on the lookout for next year's Call for Speakers in early February 2018!
  • The Exhibitor and Sponsors Prospectus is available now! Register to exhibit or sponsor.
  • Watch highlights from the past 20 years of the conference through these videos.


CRM Workshop:  The next workshops will be held in Portland Oregon. Watch for more detailed information on the venue, speakers and agenda to be released soon.

Backstage Pass

A series of digital marketing, web, CRM and CMS-related webinars available throughout the year. 
So if you can't leave the office, you can still join in with a computer, an internet connection and a comfortable chair!

Executive Briefings 

Digital Executive Briefings are customized, educational offerings for executive hospital leadership teams that are designed to update senior administrators on the state of the art in web-based activities. Greystone.Net develops these sessions with the clients and customizes them to meet specific needs, challenges and hot buttons. Executive Briefings can encompass both consumer-facing websites and intranets or other digital marketing and MarTech topics such as:

  • Web and digital vision, goals and strategies
  • Best practices in web strategy, web development, mobile, social media and digital marketing
  • The transition from MarCom to MarTech
  • CRM business case development and implementation
  • Governance and organizational structures for web and digital activities
  • Staffing and investment for web and digital activities
  • Competitor capabilities and benchmarks
  • Business value and return on investment
  • And others, as needed.


One Exhibitor's Experience

“We really thought HCIC2016 was one of the best healthcare marketing conferences we've attended----great content, great people, and the booth experience was fantastic too. We got a lot out of it.” John Berndt, CEO, TBG (The Berndt Group)