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Healthcare Internet Conference (HCIC)

The 19th Annual Greystone.Net Healthcare Internet Conference - November 9-11, 2015

The 19th Annual Healthcare Internet Conference - the largest event of its kind - brings together healthcare Web, digital and marketing leaders from a variety of disciplines to collaborate and learn. It is designed to help those who are facing the unbridled growth of Web-based operations, interactivity, functionality and innovation. Mark your calendar and make your plans to attend the 19th Annual HCIC in Orlando - as you don't want to miss healthcare's most forward-thinking conference on digital marketing, the Internet and Technology. 

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Want to participate in this conference? Here's two ways:

HCIC pulls together those in Marketing, Information Services, Web, eHealth and mHealth to learn, collaborate and advance the industry. Check out the video highlights from recent years' events and learn how this complex and challenging - yet exhilarating - time is helping to shape the future of healthcare.

This year's conference topics will focus in seven major tracks:

  • Strategy Development - Leading the Digital Transformation
    This track focuses on robust strategic thought for the ever growing healthcare Web footprint (public-facing Web site, patient portal, physician portal, intranet).

  • Patient Experience and Patient Engagement
    This track includes case studies focused on Web-enabled patient engagement. 

  • Big Data and Analytics
    This track helps attendees understand the digital and marketing opportunities available through Big Data and how to evaluate the effectiveness, efficiency and business value of their digital footprint and digital efforts.

  • SoLoMo
    This track focuses on how SoLoMo (short for Social, Local, Mobile) is bringing social media, geo-location targeting and mobile communications together to allow marketers to target and communicate with their audiences in new ways.

  • Web Solutions & Tools 
    This track showcases best-in-class examples of content, applications, interactivity and functionality in healthcare Web sites.

  • Digital Marketing
    This track focuses on developing and executing digital marketing plans and campaigns – including everything from organic search to online marketing to reputation management and beyond, all designed to help you continue to expand your digital footprint.

  • Advanced Strategies and Emerging Technologies
    This track is designed for the more advanced health systems and Web leaders. The track will stretch your thinking with sessions on wearables, virtual care, digital personalization and topics of particular interest to complex, robust Web programs. 

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