If you haven’t already signed up for this week’s HCIC: Backstage Pass presentation to be held on Wednesday, June 19th, you’ll want to be sure to sign up today! At 12 noon CDT, Christine Bon, Senior Web Specialist and Jonathan Fine, Director, Web Services at Advocate Health Care in Oak Brook, IL, will speak on the social media topic, "Marketing Physicians via the Web and Social Media."The session, which will run until 1:15 p.m., is one of the topics that will be presented over the next few months during this Webinar series. Christine and Jon will discuss their organization's new campaign that uses the Google Display Network with a series of banner ads to track consumer interest in Advocate physicians. Hear how Facebook, Twitter and YouTube are being used to leverage and build awareness of live streaming video chats to promote physicians and build relationships with communities and patients. Each Backstage Pass session is $95. The sessions are presented as a Webinar so all you need to do is block off the time on your schedule and get an Internet connection and a comfortable chair. And if your plans should change after you register, don’t worry – you can get a recorded copy of the live session within a week of the original presentation. Register now for this week’s session, as well as the remaining three sessions. And don’t forget next month’s presentation on July 18th: “Stepping up Your Online Content,” presented by Mark Glyzewski and Anne Theis from Salem Health in Salem, Oregon.