Winners of the 2012 Best In Class Client Awards Announced
The 2012 Greystone.Net and Krames StayWell Best In Class Client
Award Winners were announced at the Client Conference Luncheon on
November 12, 2012 at THE COSMOPOLITAN of LAS VEGAS in Las Vegas, NV.
The 10th annual awards were presented in eleven categories, showcasing the finest in hospital and healthcare
system Web site content and functionality.
In this year's competition, Greystone and Krames StayWell provided all
of their clients with an opportunity to submit entries in a series of
Web categories. Each entrant was asked to provide examples and
written descriptions of why their organizations should be considered for
the award. Entries were reviewed by a panel, were narrowed to a list of
finalists, and an online ballot was created. This year there were nearly
140 entries and 50 plus finalists. As in previous
competitions, clients were asked to vote for the sites they thought were
Best In Class. Voting was held online from September 10 through
September 28, 2012, and the results of the online voting weighed heavily
in the selection of the final winners.
Greystone and Krames StayWell also selected a Gold Best Overall Web
Engagement Award based on all entries. This award recognizes the
Client Web site that embodies the strategic vision of the organization,
exceeds the expectations of visitors to the Web site, and is among the
hospital and healthcare system leaders in terms of innovation, design,
content and functionality.
If you would like to view more information on the finalists and
their entries, please visit the case
studies page.
This year's award for Best Overall Web Execution went to:
Gold Award Winner:
UW Health
The winners for all Best In Class Awards are listed below. To see a list
of all finalists, winners and winner's descriptions, be sure to download
a Best In Class Awards
Program (in .pdf format). If you have any questions about
the awards please contact Greystone at: info@greystone.net or
call us at 770-407-7670.
Innovator's Award
Gold Award Winner:
Johns Hopkins Medicine
Silver Award Winner:
Nebraska Methodist Health System
Bronze Award Winner:
Riverside Medical Center
Best Redesigned Web Site
Gold Award Winner:
St. Joseph Health
Silver Award Winner:
Inova Health System
Bronze Award Winner:
InterMed
Best Redesigned Web Site - AMC
Gold Award Winner:
UW Health
Silver Award Winner:
Medical University of South Carolina
Bronze Award Winner:
University of Arkansas for Medical Sciences
Best Overall Social Media Strategy
Gold Award Winner:
UW Health
Silver Award Winner:
Nationwide Children's Hospital
Bronze Award Winner: Nebraska Methodist Health System
Best Execution of Social Media Tactics
Gold Award Winner:
Children's National Medical Center
Silver Award Winner:
Providence Health & Services
Bronze Award Winner:
Holy Redeemer Health System
Best Method of Driving Traffic to the Web Site
Gold Award Winner:
Nebraska Methodist Health System
Silver Award Winner:
University of Mississippi Medical Center
Bronze Award Winner:
Borgess Health
Best Use of Multimedia
Gold Award Winner:
St. Louis Children's Hospital
Silver Award Winner:
Brigham and Women's Hospital
Bronze Award Winner:
Nebraska Methodist Health System
Best Use of Mobile Strategy
Gold Award Winner: Nationwide Children's Hospital
Silver Award Winner: Sharp HealthCare
Bronze Award Winner: Detroit Medical Center
Best Use of Multi-Channel Marketing
Gold Award Winner:
UW Health
Silver Award Winner:
Methodist Health System - North Texas
Bronze Award Winner:
Penn State Milton S. Hershey Medical Center
Best Use of Health Content to Drive ROI
Gold Award Winner:
Children's National Medical Center
Silver Award Winner:
Nebraska Methodist Health System
Bronze Award Winner:
Methodist Health System - North Texas
Best Coordination of Marketing and Patient Education
Gold Award Winner:
St. Louis Children's Hospital
Silver Award Winner:
Providence Hospitals
Bronze Award Winner:
The Nebraska Medical Center