News & Events

Backstage Pass Webinar: Connect the Dots: Following the Patient’s Journey from Click to Care


As the consumerization of healthcare becomes more patient-centric, capturing their complete digital journeys is vital to any marketing team. Invoca conversation intelligence enables healthcare organizations to create patient-first experiences that drive increased acquisition and deliver faster, smarter, and more personalized access to care.

In this webinar, we’ll discuss:

  • How to address your marketing blind spot and decrease inefficiencies in the patient journey
  • Capturing attribution for all phone conversions - not just those from paid media
  • How practices and call center agents are handling calls and capturing appointment opportunities
  • Creating a positive, end-to-end patient journey

Speaker: Lyndey Brock, Director, Account Management - Healthcare, Invoca