Encore Video Schedule

Tuesday, 4/17/2018, 1:00-1:30pm EDT
Impact of Website Experiences on Brand

You’ll learn more about the:

  • Customer insights that can be generated from the connection between brand and loyalty.
  • Impacts of a positive or negative website visitor experience.
  • Implications that this experience – good or bad – could have on your hospital’s objectives.

Thursday, 5/24/2018, 1:00-1:30pm EDT
Voice of the Digital Customer (VODC)

Why Your Organization Needs a VODC Strategy and What Tools Can Help

You’ll learn more about:

  • Why a VODC strategy is important.                          
  • What to consider when selecting a VODC solution.
  • What is the gSight suite.
  • What questions can the gSight suite answer.


Friday, 6/15/2018 1:00-1:30pm EDT
A Deep Dive into How gSight Combined with HotJar Can Better Articulate the Voice of Your Digital Customer

You’ll learn more about:

  • What tools are available from gSight and Hotjar.
  • What the tools can do for your organization.
  • The way in which Hotjar measures how visitors are using your site.
  • Examples of Hotjar tools such as heat maps, motion recording, form analysis, etc.