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Jul 07, 2015
Megan came to Greystone from The Kendal Corporation, a not for profit chain of CCRC Retirements Communities, where she gained experience in healthcare focused marketing. While at Kendal, Megan worked in all capacities of the Sales and Marketing department from building custom reports to relationship-based sales. Megan graduated from Wofford College
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Aug 05, 2013
We’re seeing a lot of 17s this year.
First of all, Greystone.Net celebrated its 17th anniversary on July 15th. It's hard to believe it’s been that long since we got our start! It’s both humbling and amazing to consider all the growth and changes that have occurred in our industry over the past 17 years. Thanks to all who helped make this happen.
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Apr 11, 2013
As we’ve covered briefly in our GreyMatters e-newsletter over the last few months, the era of Big Data is upon us. Have you wondered where marketers stand on the Big Data topic? While not healthcare specific, some answers to those questions are available.
Recently, the CMO Council and SAS published results of their cross-industry survey of world
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Feb 13, 2013
We all know that Big Data is a hot topic. In fact, according to Reuters, Big Data will grow by 45% annually to reach a $25b industry by 2015. And, it's a hot topic in healthcare too; although the focus of many articles on the topic tend to center around the use of data to improve care or disease management, and rightly so. By using data to track
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Jan 25, 2013
The Fortune 100 Best Companies to Work For® list published recently. A number of healthcare provider organizations made the list and congratulations to them! But this isn’t about them; it’s about your organization and thinking about it in relation to those 100 organizations. Great Places to Work® studies the inner workings of workplaces around the
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May 09, 2012
Two days just wasn’t enough time to cover the number of compelling and thought provoking topics the OpenSpace group brought to the table. One big take away for me was recognizing the pace at which our industry is maturing. Whether you support a stand-alone hospital, health system or academic medical center, there is no shortage of Web initiatives.
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Jan 13, 2012
The North America International Auto Show kicked off in Detroit this week with industry and press events, opening to the public this weekend. You might be wondering with that has to do with healthcare, mobile or strategy. Well – there’s a lot to learn from an event like this. It’s a venue for the auto manufacturers to showcase their products and co
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Mar 14, 2011
Hello my friends –
Prediction came true: the Convergence is here!
For a long time now I’ve been involved in Web technology and healthcare. Many others and I have been predicting that there will be a convergence of technology / marketing and how healthcare organizations utilize the Web. Ok, so it isn’t that far reaching of a prediction but fo
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