The Latest Digital Marketing Articles

The Latest Hospital Digital Marketing Articles

GreyMatters is your hospital digital marketing guide, with articles on hospital digital marketing best practices, trends, updates and more.

3 Marketing Trends to Consider for 2024

Nov 20, 2023

Here are three digital advancements to keep in mind for 2024 marketing planning.

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Marketers: Unsure of AI, Although They’re Giving It a Try

Aug 24, 2023

Marketers have seen the potential uses for AI in their marketing efforts, but many are proceeding slowly in adopting it.

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Initial Popularity of Generative AI Greater than Tablets, Smartphones

Aug 24, 2023

Generative AI use in its first two years will outstrip that of both tablets and smartphones in their first two years.

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Social Media Age Demographics Through 2027

Aug 24, 2023

Over half of US social network users will be millennials and Gen Z by 2027.

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Threads: 5 Things to Know about Ads and Brand Marketing on this New Platform

Jul 25, 2023

Although it’s too soon to predict Threads’ eventual success – or failure - here are some things to keep in mind about this new social media platform.

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CMOs: 7 Digital Media Trends to Consider

Jul 25, 2023

It’s not easy to keep up digital media trends, but CMOs need to devote an effort to staying on top of them.

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Generative AI Coming to Google Ads

Jun 23, 2023

Google Ads will soon offer generative AI tools for its advertisers, according to an announcement earlier this year.

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TV Screens Account for Almost Half of YouTube Viewing

May 24, 2023

Almost half (45%) of all YouTube viewing now occurs on TV screens. And ad spend on YouTube is also increasing.

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