
The Latest Hospital Digital Marketing Articles
GreyMatters is your hospital digital marketing guide, with articles on hospital digital marketing best practices, trends, updates and more.
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State University of New York (SUNY) Upstate Medical University leveraged their call center software to provide flexibility and enable their organization to respond quickly to the COVID-19 crisis to support their communities while keeping their staff safe.
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Pia Mangini from Coffey Communications discusses the effects of the COVID-19 pandemic on marketing strategies and what we'll see moving forward.
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The training, optimization, and performance initiatives begun in 2019 drove a “new culture” within the Contact Center.
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The importance of proper and accurate documentation of nurse triage calls.
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What Can Healthcare Call Centers Can Learn From a Recent Study Based on What Patients Think
Mar 8, 2021
What constitutes a positive or negative experience at a medical appointment? The answer can help healthcare call centers as they strategically look at the services they provide.
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A new updated version of Telephone Triage for Oncology Nurses is dedicated to the telephone triage needs of oncology nurses, as cancer patients have special needs.
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Given the sensitivity of the information that is shared and recorded on an hourly basis, it’s vital that Healthcare contact centers ensure all this data is kept safe and secure—both from outside threats as well as from potential bad actors internally.
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Homestead Health incorporates the NurseCaller™ system to improve care and communication with home health patients.
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Finding a Needle in a Haystack
Mar 8, 2021
Customer contact centers generate a vast amount of data every day, but do you really know what your ‘Big Data’ is telling you?
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The SafeBeing™ system from Somatix improves remote patient monitoring by implementing gesture detection.
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The importance of adhering to policies and procedures and helping employees to weigh in on the use of them.
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Willis-Knight Health System developed a text messaging campaign to boost COVID-19 vaccine awareness.
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Modernizing your call center can improve patient experience and engagement.
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Telephone nurse triage managers discuss skills and requirements for telephone triage nurses.
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An update on a previous article about Stericycle Communication Solutions' healthcare call center from 2016.
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Learn about various tactics to market your organization's telemedicine program on your website.
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Harnessing UCC to Innovate the Customer Experience and Evolve Healthcare Contact Centers For 2021 and Beyond
Mar 4, 2021
Using Unified Communications and Collaboration (UCC) technologies to improve the contact center.
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How one major health system improved appointment scheduling using a chatbot.
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How Texas Children's Hospital improved call quality at their Customer Care Contact Center.
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New or Emerging Functionality Available on Websites and Why It Matters to Healthcare Call Centers
Mar 4, 2021
Read about changes in healthcare websites, including increased online scheduling, based on data from the 5th Annual State of Digital Marketing in Healthcare Report from Greystone.Net and Klein & Partners.
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