strategic-thinking-digital-healthcare

Gap Analysis

Greystone.Net’s Gap Analysis is a comprehensive assessment of a health system’s existing public facing Web site or intranet to determine the steps needed to move from its current state to a desired, future state.

The process can be customized to focus on the “hot button” Web issues of the health system, but a typical Gap Analysis starts with a current state assessment. The resulting analysis enables your team to reflect objectively on the differences between the current state of theImage of the Gap Analysis Process Web site and what you want it to be in the future, and identify the gaps between the two. More importantly, it helps identify the tasks and resources needed to close the gap.

The Outcome

This objective assessment can be used to help make decisions about your future strategic and functional direction, guide funding decisions, help you understand how your site compares to peer and benchmark sites and  perhaps most importantly, obtain budget and approval for needed functional and content improvements.

Other Assessment Services

Gap analyses can also be conducted for a hospital's social media channels, mobile presence and apps, and for any existing call centers.

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